Content Marketing
Content is the connective tissue of every great marketing strategy. It builds trust before the sale, accelerates the funnel during consideration, and retains customers after conversion. JAG builds content ecosystems that work at every stage.
What We Build
Blog & Thought Leadership
SEO-optimized blog content that drives organic traffic, establishes authority, and generates leads. Every article is built around a keyword strategy tied to your buyer’s search intent.
Email Marketing & Nurture Flows
Segmented email campaigns and behavior-triggered drip sequences built in HubSpot, Klaviyo, or Mailchimp. Designed to move prospects through the funnel and reactivate cold leads. Our campaigns have delivered 32–46% open rates and 5–9% CTR across B2B and DTC verticals.
Landing Page Copy
Conversion-focused landing page copy written to align with your paid media messaging — reducing bounce rate and lifting CVR. We’ve driven landing page CVR from 6.2% to 8.8% through iterative testing and copy refinement.
Lead Magnets & Gated Content
Whitepapers, guides, checklists, and webinar content that generate qualified leads and grow your email list. Every asset is designed with a clear conversion path in mind.
Social Media Content
Platform-native content for LinkedIn, Instagram, and Facebook — from thought leadership posts and carousels to short-form video scripts and UGC-style creative briefs.
Organic Performance Reporting
Monthly reporting in GA4 and Google Search Console shows keyword ranking movement, organic traffic trends, and direct attribution to leads and conversions.
Stats
Results We’ve Driven
%
email open rates across B2B healthcare and DTC verticals
%
churn reduction through segmented retention email sequences
video views from organic social paired with targeted email campaigns
%
incremental revenue added through lifecycle email and SMS journeys
%
Social media engagement rate increase through content strategy
%
increase in average donor gift size through storytelling-driven email content
Content That Earns Attention and Drives Action.
Let’s build a content strategy that compounds over time and turns your audience into qualified pipeline.
